Monday 22nd January 2018
L/O: To research music video terminology and choose case studies.
Music Video Terminology
Narrative - this is when the lyrics are often reflected within the story. This is one of the most common forms of music video.
castle on the hill - ed sheeran
Performance - performance based music videos shows the artist/band performing.
sick boy - chainsmokers
Performance Montage - when they are performing the whole way through but they are in different places.
bad and boujee - migos
Concept - this type of music video, rather than featuring the band performing the song, it is presented as a visual narrative. There is often no link between the visuals and the lyrics. The video can also directly relate to the story of a concept album.
Narrative: illustration - this is the simplest and easiest concept to base a music video around as it's just a literal meaning to the songs lyrics in visual form, and where the video matches the lyrics of the song.
congratulations - post malone , quavo.
Narrative: amplification - the conventions demonstrated by the music video creative director. They may both use performance and narrative, connotations of the meanings.
Narrative: disjuncture - intentionally ignores the content of the song and the genre of the music and tries to create a whole new set of meanings. These music videos don't tend to make a lot of sense and can often use abstract imagery. The video has a similar meaning to the lyrics but it is shown in a different way.
photograph - ed sheer an
Monday 5th February 2018
Music Video Research
Name of artist - Post Malone
Name of song - Congratulations
Genre - hip hop/rap
Date song was released - 2016
What the song is about - The song is about celebrating how far he has come ever since his interest with music since he was a teenager.
Type of music video - performance montage.
Describe what happens in the video - Everyone is celebrating and confetti everywhere
Who is featured in the video - Murda Beatz, Metro Boomin, Frank Dukes and some members of the Migos crew.

Click here for the music video
Click here for the lyrics
Monday 26th Feb
Name of song and artist: Chasing Cars by snow patrol.
Music video: http://vevo.ly/V4oPxL
What one is about: getting to know someone, hoping they feel the same way about you but feeling like you could live in those moments forever.
What you will do: go to different locations of the school and take different angles while shooting the video and then mimic what the man does in the video.
Location: parts of the school.
Props: none









L/O: To research music video terminology and choose case studies.
Music Video Terminology
Narrative - this is when the lyrics are often reflected within the story. This is one of the most common forms of music video.
castle on the hill - ed sheeranPerformance - performance based music videos shows the artist/band performing.
sick boy - chainsmokersPerformance Montage - when they are performing the whole way through but they are in different places.
bad and boujee - migosConcept - this type of music video, rather than featuring the band performing the song, it is presented as a visual narrative. There is often no link between the visuals and the lyrics. The video can also directly relate to the story of a concept album.
Narrative: illustration - this is the simplest and easiest concept to base a music video around as it's just a literal meaning to the songs lyrics in visual form, and where the video matches the lyrics of the song.
congratulations - post malone , quavo.Narrative: amplification - the conventions demonstrated by the music video creative director. They may both use performance and narrative, connotations of the meanings.
Narrative: disjuncture - intentionally ignores the content of the song and the genre of the music and tries to create a whole new set of meanings. These music videos don't tend to make a lot of sense and can often use abstract imagery. The video has a similar meaning to the lyrics but it is shown in a different way.
photograph - ed sheer anMonday 5th February 2018
Music Video Research
Name of artist - Post Malone
Name of song - Congratulations
Genre - hip hop/rap
Date song was released - 2016
What the song is about - The song is about celebrating how far he has come ever since his interest with music since he was a teenager.
Type of music video - performance montage.
Describe what happens in the video - Everyone is celebrating and confetti everywhere
Who is featured in the video - Murda Beatz, Metro Boomin, Frank Dukes and some members of the Migos crew.

Click here for the music video
Click here for the lyrics
Monday 26th Feb
Name of song and artist: Chasing Cars by snow patrol.
Music video: http://vevo.ly/V4oPxL
What one is about: getting to know someone, hoping they feel the same way about you but feeling like you could live in those moments forever.
What you will do: go to different locations of the school and take different angles while shooting the video and then mimic what the man does in the video.
Location: parts of the school.
Props: none









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